BE@RBRICK WORLD WIDE TOUR 3 SEOUL

We oversaw the overall exhibition planning and spatial production, and performed the entire process from construction and production to supervision. This Seoul exhibition was planned as a space where urban sensibility and natural elements harmonize, with 'Garden' and 'Flowering Landscape' as core concepts. We increased sculptural completeness by composing grid-type displays and large tile-roofed structures reflecting Seoul's regional symbolism. The landscaping reinterpreted the 'Garden' concept with Seoul's unique sensibility using domestic plants and materials centered on pink and red tones. Through this, we completed an immersive exhibition environment where works by global artists and the space naturally blend together.