2025 CHIMCHAKMAN GAME CENTER
Pop-up store commemorating the launch of Chimchakman Photo Game Cards
PROJECT DESCRIPTION
We designed an immersive brand experience space with a neo-arcade concept for the Chimchakman game card launch pop-up. By adding pop colors to the industrial mood of Daelim Warehouse, we created an unusual yet attractive retro emotional space. We visualized the collaboration products with Sanrio 'Hangyodon' to stand out, providing visitors with a special experience as if they had entered a world inside a game.
Overview
Client: Studio Genius
Period: 2025. 11. 05 ~ 11. 19
Location: Musinsa Store Seongsu @Daelim Warehouse
Period: 2025. 11. 05 ~ 11. 19
Location: Musinsa Store Seongsu @Daelim Warehouse
Design
Site Measurement | Space Modeling | Space Rendering | Furniture Design | Signage Design | Lighting & Neon Sign Design | Photo Zone Design | Construction Supervision