PRO-SPECS 2024 Chuncheon Marathon Official Sponsor Booth

We handled the visual design and gift merchandise production for the promotional booth of Pro-Specs, the official sponsor of the 2024 Chuncheon Marathon. We focused on capturing the symbolism of Pro-Specs and the Chuncheon Marathon while fostering a positive connection between runners and the brand. We produced booth visuals using brand colors and assets and designed the main photo zone and photo cards for runners to commemorate the moment. Additionally, we created magnets that could be customized by mimicking the Chuncheon Marathon bib numbers, adding positive meaning to the brand and the event.