Glenfiddich 31YO Grand Chateau Launching VIP event

The visual design for the Glenfiddich 31YO Grand Chateau launch event utilized 'Toile de Jouy' graphics to express the landscapes of Scotland and France with a fairytale-like sensibility, emphasizing brand identity and luxury. This created a high-end atmosphere throughout the event space, and brand stories were emphasized through table settings and visual elements. Furthermore, we produced a merchandise package in the form of a pop-up card inspired by the bottle packaging to reinforce the premium image and provide participants with an original and sophisticated experience.