CREPE CRASH Pop-up Cafe

Pop-up store for the release of Strawberry Crepe Cookie character

PROJECT DESCRIPTION

In celebration of the release of the new character Strawberry Crepe Cookie from <Cookie Run: Kingdom>, we conducted the visual design for a pop-up store emphasizing the character's charm. Using the character's main color, pink, we uniquely configured themed spaces like a cafe and a laboratory, and produced visuals like event rewards and stamp tour papers to effectively imprint the concept on visitors.

Overview

Client: Studio Kingdom Year: April 2024 Location: Yeonmujang-gil, Seongsu, Seoul

Design

Branding | Visual Design