SEVENTEEN STREET
Seventeen 10th Mini Album ‘FML’ Release Promotion
PROJECT DESCRIPTION
Seventeen Street' is a project that reconstructed the Sebitseom area into 'Seventeen's' own space based on Seventeen's healthy and refreshing image. We implemented the key concept centered on eye-catching scaffolding and steel fence structures, and drew a great response by installing a large version of Seventeen's lightstick (Carat Bong) on the Han River. Additionally, we added exotic signboards and detailed design elements, completing a conceptual space with blue-colored photo zones.
Overview
Client: HYBE
Year: 2023
Location: Sebitseom Area
Design
Visual Design | Goods Planning & Production
