MAESANRO THEME STREET

Maesan-ro Theme Street entrance directing

PROJECT DESCRIPTION

We directed the stage space at the entrance of Maesan-ro Theme Street. We used metal and blue as key colors to deliver a young and vibrant atmosphere, strengthening Maesan-ro's identity. We placed structures using durable materials like stainless steel and stone to express the sustainability and dynamic media of public space.

Overview

Client: Maesan-ro Theme Street Gyeonggi-style Innovation Market Promotion Team
Year: 2020

Design

Visual Design | Goods Planning & Production

MAESANRO THEME STREET | Maesan-ro Theme Street entrance directing