RESPACE
2025 NIKE ATHLETE RACE

2025 NIKE ATHLETE RACE

Nike Korea Employees 20KM Internal Marathon

PROJECT DESCRIPTION

We planned and operated the 'ATHLETE RACE' marathon for Nike Korea employees. Centered at Gangneung Gyeongpo Lake Square, we used Nike brand aesthetics for field directing and designed a 20km course. We produced Nike-branded goods and gift packs to provide employees with a sense of pride and an immersive running experience.

Overview

Client: Nike Korea Year: 2025.03.25 ~ 03.26 Location: Gyeongpo Lake, Gangneung Skybay Hotel

Program

Marathon Operation | Giveaway Production | Gyeongpo Square & Course Visual Directing | Pre-mission Management

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