NCT ZONE POP-UP SPACE
Idol IP Mobile Game Launch Pop-up Store
PROJECT DESCRIPTION
In charge of the operation of the new NCT mobile game launch pop-up store, we provided an immersive space where visitors felt like they were visiting secret agent NCT's office based on the game's worldview. We configured experience and exhibition areas utilizing game designs and elements, drawing the fandom's attention with trial spaces and goods. We provided visitors with a special experience through the pop-up store, capturing the charm of both NCT and the game.
Overview
Client: Takeone Company
Period: December 2023
Venue: Yeonmujang-gil, Seongdong-gu, Seoul
Program
On-site Event | Portrait Exhibition | Game Pre-experience | MD Sales & Operation
