Rethinking the Office

For the launch of Fursys Group's new interior studio brand <Purple Six Studio>, we expanded the existing Fursys office environment seminar and planned/operated a seminar centered on brand philosophy and value. We delivered the brand message through lectures and speeches by experts in various fields under the theme of 'Work,' and configured the event so that invitees could directly experience Purple Six Studio's innovative office environment solutions through participatory media-type exhibitions. This event effectively delivered Purple Six Studio's brand philosophy and solutions and contributed to strengthening the brand image.