NCT ZONE POP-UP SPACE

Idol IP Mobile Game Launch Pop-up Store

PROJECT DESCRIPTION

We designed a launch pop-up for NCT's new mobile game with a futuristic mood and 'secret agent' theme for an immersive experience. Black tones and cybernetic graphics emphasized the concept, and VMD elements like 'easter eggs' related to NCT members and the game world were placed for discovery. By harmonizing the game and artist charms, we completed a fan-friendly space that offered a familiar yet fresh experience.

Overview

Client: Takeone Company Year: December 2023 Location: Yeonmujang-gil, Seongdong-gu, Seoul

Design

Space Design | VMD | Installation & Removal | Planning & Design | Fabrication & Supervision