BELLYGOM POP-UP STORE
Official Bellygom Character Pop-up (Yeongdeungpo / Yongsan / Busan)
PROJECT DESCRIPTION
We handled the space configuration and operation for the 'Bellygom' character brand pop-up store. By branding a 'Lifeguard Bellygom' swimming pool photo zone and a conceptual store, and providing various field events like balloon giveaways and draws, it received much love from Bellygom fans and general visitors in Seoul and Busan.
Overview
Client: Lotte Home Shopping
Year: 2023
Location: Yeongdeungpo Times Square Atrium
Design
Space Design
