‘MINiVE’ official POP-UP STORE
IVE Official Character Launch Pop-up Store
PROJECT DESCRIPTION
We planned the pop-up store for 'MINiVE,' the official character of the girl group 'IVE.' Under a 'Picnic' concept, we arranged colorful and cute props in a space reminiscent of a park, maximizing the lovely and cute image of MINiVE to stimulate fan interest.
Overview
Client: Soundwave
Year: 2023
Location: The Hyundai Seoul B2
Design
Space Design