SKZOO THE VICTORY

Stray Kids SKZOO Character Pop-up Store

PROJECT DESCRIPTION

SKZOO THE VICTORY POP-UP STORE' is a pop-up store for the animal characters of JYP Entertainment artist Stray Kids. It was planned with 'The Victory' concept to celebrate their win on the K-POP idol survival program 'Kingdom: Legendary War.' We created a space where visitors could experience unique fun by wittily mixing Stray Kids' wild image with the characters' bubbly charm.

Overview

Client: JYP, Soundwave Year: 2022 Venue: The Hyundai Seoul

Design

Offline Promotion