HARRY POTTER AND THE DEATHLY HALLOWS™ Part I IN CONCERT

We designed an immersive experience that makes visitors feel as if they have entered the movie world. The Hogwarts castle display at the entrance and the visual device of pouring admission letters announced the beginning of the narrative. Dormitory banner branding across all floors projected the Harry Potter identity throughout the space. Taking advantage of the film concert's nature, we created a main photo zone using instruments and sheet music to spatially reproduce the artistic emotion of the film.