TANGWANG 702-D POP-UP STORE

Kangwon Land Offline Promotion and Pop-up Store

PROJECT DESCRIPTION

We conducted the visual design for the key visuals and spatial production of the coal mine and treasure hunt themed pop-up, and directly produced titles and illustrations to create an immersive and differentiated atmosphere. The second floor consisted of a vision wall and layered wall design visualizing Kangwon Land's history and future vision, and the layered wall revealed the brand identity through illustrations of High1 Resort, Water World, and Shasta Daisy.

Overview

Client: Kangwon Land, Rainbow Communication
Period: 2025.05.15 ~ 2025.05.25
Location: Star Square 1-2F

Design

Visual Design | Gift Design | Production | Supervision

TANGWANG 702-D POP-UP STORE | Kangwon Land Offline Promotion and Pop-up Store