Danjin 24

Danjin 24,' held at the E-Mart 24 Samcheong-dong branch, was a collaboration pop-up store between E-Mart 24 and Dungeon & Fighter. It was designed to build a positive and accessible image for Dungeon & Fighter among both gamers and the general public. Based on the playful concept of a 'worldview clash' between the game and reality, it provided visitors with a unique experience through various interactive elements and reward events.