LG HOMEBREW: JOOWOOJAE MODEL HAUS

Inspired by Joo Woo-jae, we designed a model house showroom to introduce LG HomeBrew and other LG Electronics products. With 'Taste' as the main concept, we created six showrooms—Home Bar, Living Room, Workroom, Taste Room, and Secret Room—using LG Objet Collection products. We emphasized the charm of the main product, LG HomeBrew, through an aerial-view photo booth that feels like being inside a beer glass. By utilizing various props and furniture, we created a cozy model house atmosphere, providing visitors with interior design interest and an immersive experience.